CASE STUDY
From Invoice Chaos to Clarity: SAP BRIM Transformation for a National Media Ad Sales Giant
INTRODUCTION
When a leading media‑ad sales company learned its legacy traffic system would retire the built‑in billing module, the stakes were high. Without a replacement, revenue would stall and advertisers would keep receiving up to thirteen separate, multi‑hundred‑page invoices for a single national campaign. M&S Consulting stepped in to modernize billing, unify data, and deliver results fast.
The Challenge
- Swap out the Accounts Receivable component before vendor support ended.
- Replace fragmented regional invoicing with one clear, consolidated statement.
- Cleanse usage data spanning thirteen regions, product lines, and delivery options.
- Launch the first regional rollout in less than twelve months.
Work We Did
M&S Consulting worked in close collaboration with client teams and partners to extend cloud operations into OCI while ensuring a highly automated and infrastructure-driven approach. Our key contributions included:
Requirements and Impact Analysis
M&S embedded seasoned OCI engineers, delivered hands‑on workshops, and co‑authored a structured deployment playbook so the university’s team could operate confidently on the new platform.
Solution Architecture
- Selected SAP Billing and Revenue Innovation Management (BRIM) for rating and invoicing.
- Integrated SAP Convergent Mediation by DigitalRoute to collect and cleanse non‑SAP traffic records.
- Designed a native handoff to SAP S/4HANA for finance and reporting.
Agile Implementation
Formed a cross‑functional squad of SAP, telecom, and media SMEs, running two‑week sprints in Jira for visibility and rapid feedback.
Data Accuracy and Reconciliation
Built validations so Convergent Mediation output matched traffic totals to the penny, ensuring trust in every invoice.
Change Management and Rollout
Staggered go‑lives by region; launched the first wave in ten months—on time, on budget, and without billing interruption.
The Solutions
- SAP BRIM now rates and invoices thousands of daily ad‑spot transactions.
- Convergent Mediation harmonizes data across thirteen regions and multiple product lines.
- A single, concise invoice replaces stacks of regional statements, boosting customer satisfaction.
- Flexible architecture supports future streaming and digital‑product business models.
the results
Revenue Continuity
Billing never lapsed despite the legacy module sunset.
Customer Satisfaction
Advertisers receive one clear invoice, reducing disputes and payment delays.
Scalable Platform
New offers launch quickly without reworking core billing.
Conclusion
Phase two will extend BRIM to additional product lines and introduce self‑service billing portals. If your organization needs modern, usage‑based billing, M&S Consulting can guide the journey from chaos to clarity.