The Appalachia Software Factory
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The Appalachia Software Factory (ASF) is M&S Consulting’s homegrown initiative to develop custom software solutions while investing in the people and potential of West Virginia. ASF connects enterprise-grade software development with regional economic growth by growing talent, supporting startups, and delivering high-quality products from the heart of Appalachia.
Built in West Virginia, Built to Scale
ASF began with a simple question: What if world-class software could be designed and developed in West Virginia? What if the future of tech included Appalachia, not just Silicon Valley?
Our answer is a distributed team of developers, data scientists, and product strategists based in Appalachia—building real solutions for enterprises, startups, and public-sector partners.
Deliver full-cycle custom software development for complex challenges
Incubate new ventures, often with builders earning equity
Invest in local talent through hands-on, project-based mentorship
Empower developers to contribute to both real-world client projects and new product ideas
Why Appalachia?
ASF is rooted in the belief that the region’s legacy of craftsmanship, resilience, and creativity is a natural fit for software development. With strong universities, growing infrastructure, and an emerging tech ecosystem, Appalachia has the capacity and culture to lead.
Most importantly, people here want to stay. ASF creates opportunities that allow talent to thrive locally—no relocation required.
A Unique Model
ASF is more than a development shop. It’s a platform for collaboration, innovation, and long-term growth.
Talent Pipeline
Early-career developers contribute to real projects under experienced mentorship.
Iterative Approach
We build in small, outcome-focused sprints to reduce risk and maximize learning.
Dual Tracks
Developers gain experience on both client solutions and venture development.
Shared Ownership
Builders can earn equity in the ventures they help create.
Why It Matters
ASF is a blueprint for what’s possible when vision and execution align in unexpected places. It demonstrates that innovation can come from anywhere—and thrive.
Through this work, we:
Spotlight M&S’s distinct approach to software development
Attract forward-thinking clients, talented developers, and mission-aligned partners
Position ASF as a long-term innovation engine rooted in AppalachiaÂ
